Marketing - Page 5
Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.
Retailers Are Strapped for Time, Money and People. Here's How AI Can Offer a Helping Hand
For retailers and entrepreneurs who are stretched thin, support is increasingly available in the form of AI and automation
How to Make Sure ChatGPT Recommends Your Products — Not Your Competitor's
AI is changing how people shop — if you're still relying on SEO, you're already behind. Optimize for AI to stay visible.
Her Self-Funded Brand Hit $25 Million Revenue Last Year — And 3 Secrets Keep It Growing Alongside Her 'Mischievous' Second Venture: 'Entrepreneurship Is a Mind Game'
Raised in a "very entrepreneurial" family, Tanya Taylor always dreamed of starting a business of her own.
Predictive AI Search Is Here — Is Your Brand Ready for It?
In 2025, predictive AI is changing search by knowing user intent before queries are made, transforming how brands engage and convert in a privacy-conscious digital landscape.
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How to Earn Customer Trust and Boost Sales Without Big Ad Budgets
Use strategic PR to elevate your brand, generate measurable results and fuel successful launches and sustained growth.
The Fastest Way to Remove Bad Press (And What to Do If You Can't)
Negative press can damage your reputation, but with a mix of legal tools, platform reporting and strategic content creation, you can often remove or bury harmful coverage and start rebuilding trust.
How This Entrepreneur is Turning the 'Cat Lady' Trope Into a Pop Culture Powerhouse
Entrepreneur Susan Michals transformed the negative "cat lady" stereotype into a thriving pop culture phenomenon with CatCon, the world's largest cat-focused event.
Ready to Get Off the Social Media Hamster Wheel? Discover the Platform That Actually Boosts Your Discoverability
How solopreneurs can use YouTube and AI to stay discoverable and build trust in a changing search landscape.
Want to Be Discovered in AI Search? These Are the Sources That Matter
As AI platforms like ChatGPT and Perplexity reshape how users discover information, brands must shift from traditional SEO to strategic AI citation optimization to remain visible.
Not Getting New Clients Through Referrals? This Invisible Mistake Could Be Why
Marketing can't buy trust — but showing up in your community can
Turn YouTube Into a Business Growth Engine With These Easy Tactics
Trying to stand out on YouTube without turning it into a full-time job? These five beginner-friendly strategies use smart tools and content repurposing to help you build traction and grow your audience efficiently.
The Most Dangerous Digital Marketing Mistakes New Entrepreneurs Make
Here's what you need to avoid in your digital marketing strategy.
This Couple 'Sold Everything' and Bought a $1,500 Work Van to Turn Their Weekend Hobby Into a Business That Sees Over $4 Million Annual Revenue
Husband and wife Mickey and Vicky Popat went all in on PlantOGram in 2007.
How to Use Your Smile as a Business Superpower
A smile costs nothing. But it changes everything. And it just might be your greatest asset.
Why Predictive Service Is the Next Big Thing For Your Customer Service
To drive growth, companies should transform customer support from reactive to predictive and proactive. Using foresight, ethical data and strategic alignment can turn customer experience into a key competitive advantage.