Marketing - Page 4
Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.
At 24, She Immigrated to the U.S. and Worked at Walmart. Then She Turned Savings Into a 'Magic' Side Hustle Surpassing $1 Million This Year.
Mehek Khera was burnt out and grappling with health issues when inspiration struck.
Her Multimillion-Dollar Business on a Give-Back Mission Sells Out of 'Cult' Products During Back-to-School Season — Here's Why People Set Their Alarms to Buy
Jacqueline and Scot Tatelman's nonprofit summer camp inspired them to start a purpose-driven business that's still going strong over a decade later.
This Restaurant CEO Created His Own National Holiday (and Turned It Into a Business Strategy)
Mehdi Zarhloul discusses how he built a thriving Las Vegas restaurant brand, Crazy Pita, and proves you don't have to wait for permission to succeed.
How to Make Gen Z Actually Open Your Emails — And Become Loyal Customers
A new survey reveals that nearly half of Gen Z check their email to avoid missing out. Here's how you can use that insight to write emails they actually want to open.
More Posts on Marketing
The Biggest Mistake Entrepreneurs Make When Talking About Their Product
Communication is not a message — it's a transfer of reasoning.
What Top Founders Know About Domains That Most Entrepreneurs Miss
Top founders and VCs secure premium domains early to signal credibility, build trust and boost long-term brand equity and investor confidence.
AI Won't Replace Marketers — But It Will Replace Lazy Ones Unless You Learn to Use It Strategically
Most marketers are using AI wrong — and it's not just wasting time, it's exposing who actually knows how to do the job.
3 Tactics to Turn One-Time Holiday Shoppers Into Year-Round Buyers
Holiday shoppers bring more than a spike in sales because they arrive with open minds, ready to connect with new brands.
If Email Is Your Main Strategy, You're Missing the Easiest Way to Build Authority
Most marketing emails don't get read, but businesses are still treating email as their primary relationship-building tool. It's time for a new approach.
Why Your Travel Brand Needs a Smarter Domain This Summer
Peak travel season is upon us, and brands across the travel industry have a major opportunity to sharpen their digital presence and stand out in an increasingly crowded online marketplace.
Why Some Legacy Brands Stay Relevant While Others Fade Into Obscurity
Here's how legacy brands can stay relevant by combining cultural capital with innovation and strategic infrastructure.
Struggling to Explain What You Sell? This Beverage Brand Was Too — Until It Tried This 4-Step Fix
Rebranding can be a complicated process, but it doesn't have to be. Here's how one beverage company fixed its messaging problem in a few key steps.
These Brothers Started a Business to Improve an Everyday Task. They Made Their First Products in the Garage — Now They've Raised Over $100 Million.
Coulter and Trent Lewis had an early research breakthrough that helped them solve for the right problem.
They Opened a Restaurant During the Pandemic — But Locals Showed Up, and Celebrities Followed. Now, It's Thriving.
Barry Dakake, Marco Cicione and Yassine Lyoubi discuss how a longtime friendship became a business, how they built media buzz without a budget and how they make locals feel like VIPs.
Retailers Are Strapped for Time, Money and People. Here's How AI Can Offer a Helping Hand
For retailers and entrepreneurs who are stretched thin, support is increasingly available in the form of AI and automation
