Customers: Page 6
5 Proven Strategies for Retaining Your Best Customers
Treating your customers right also impacts your bottom line.
Do People Report Your Emails as Spam? Here Are 6 Mistakes You Could Be Making
When people report your email as spam, chances are your next email will go to the junk folder. Here's what you're doing wrong — and how to protect yourself from spam complaints.
Don't Lose Your Customers Again — 6 Strategies for Creating a Customer-Centric Culture
The modern business landscape demands that companies prioritize customer satisfaction to stay competitive. This article discusses six actionable strategies to foster a customer-centric culture within your organization.
Get Picky With Your Clients — How to Identify and Attract Your Ideal Customer
As a start-up or even an established business facing tough times, it is hard to be picky about customers. But with a little effort and thoughtful planning, you can attract more ideal customers and spend less time doing work that does not align with your business goals.
Why Mastering the Digital Experience of Your Website is Crucial for Business Success
One way to ensure that your website or app loads quickly and boosts your conversion is to include Digital Experience Testing before releasing it.
Identifying and Communicating Your 'Why' Can Transform Your Business — Here's How to Do It
Here's how discovering and effectively communicating your company's purpose can transform its performance, customer relationships and overall success in the marketplace.
Digital vs. Personal — What's the Best Way to Communicate With Your Customers?
One of the challenges all businesses face is figuring out how much personal support to offer their customers.
This CEO Scaled His Company From $10 Million to Over $200 Million in 4 Years. Here Are 3 Things He Did to Lead The Company Through Market Disruptions.
When a new trend disrupts the market, navigating a path forward can be challenging. Oftentimes blindly following the crowd without critical thinking can lead to conformity and a loss of innovative thinking.
He Combined Passion With Exceptional Service to Make His Tattoo Shop Welcoming to All
At Black Serum Tattoo in San Francisco, owner Brücius Zylander creates a judgment-free zone for both tattoo novices and enthusiasts.
Toast's Most Successful App Launch Happened Because It Listened to What Customers Want
Toast CMO Kelly Esten discusses the company's customer-centered marketing approach, the importance of mentors, and the launch of Toast Now.
How a Local Greek Restaurant Seized Opportunities and Won a New Food Network Competition
After starting as a food truck in 2014, Think Greek has evolved into an award-winning restaurant by creating innovative menu items and taking advantage of opportunities that extend its audience reach.
This is What is Missing From Your Customer Experience Playbook
One-size-fits-all customer experience playbooks don't exist — and for good reason. Every business has distinct customers with distinct feelings, needs and preferences.
Stop Overwhelming Your Online Customers With Information Overload — Hook Them In By Revamping Your Website In This Way.
Progressive disclosure is a way to strategically release and relay critical information throughout the customer journey. This is an important consideration when creating or revising a website to create an optimal user experience.
Elevate Your Elevator Pitch With This 5-Step Framework
You step into the elevator and find yourself alone with your dream client. The doors slide closed. You have 30 seconds. Could you intrigue them enough in those moments to make an impression that sparks interest?
Your Customers Won't Trust You Unless You Embrace These 5 Strategies
Starting with a base of trustworthiness, truthfulness, and moral principles will attract people to your brand and encourage them to become dedicated, loyal customers for the long haul.