- Franchise 500 Rank
-
N/R Not ranked last year
- Initial investment
-
$188K - $444K
- Units as of 2021
-
1
These days, it seems as if a new coffee place is opening up on every corner, copying the same quick-serve model that has been around for ages. Parlay Cafe is a coffee shop that attempts to alter this by putting the needs of the customer first.
Founded in 2019 by executives from different backgrounds, Parlay Cafe is where customers can work, meet, and relax. With a private member's lounge, conference rooms, and a stream of food & beverage, Parlay Cafe may have something for everyone.
Parlay Cafe began franchising in 2020 and is actively seeking to expand its reach across the United States.
Why You May Want To Start a Parlay Cafe Franchise
If you have a passion for helping others experience comfort and relaxation, opening a Parlay Cafe franchise could be an exciting opportunity for you. Franchisees should have good customer service skills and an ability to connect with customers easily.
Franchisees can be individuals from all walks of life; a background in the service sector is not a requirement. Characteristics that make a franchisee a great fit include the ability to uphold best practices and a determination to grow one's portfolio.
While the industry might be crowded and competitive, opening a Parlay Cafe brand may offer a more predictable outcome than investing in a completely new brand.
What Might Make a Parlay Cafe Franchise a Good Choice?
Besides operating as a traditional cafe, the brand's portfolio may extend to food and beverage, membership and day passes, and conference room rentals. Coupled with a three-pronged business model, Parlay Cafe's different streams of business may put it in a good position in its industry.
Since the brand targets diverse clientele, franchisees should be prepared to handle aspects critical to running a franchise. Franchisees will be expected to book conference rooms, keep logs, be on hand to assist customers, and ensure that services are running smoothly. Since running the business part-time is not an option, franchising is a full-day gig that franchisees can fill individually or with managerial help.
To be part of the Parlay Cafe team, you should make sure you're financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for ongoing fees that will include advertising fees and royalty fees.
How To Open a Parlay Cafe Franchise
Parlay Cafe believes it has developed a replicable and well-positioned franchise that franchisees can join after undergoing the franchising process. Before making any commitments or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you.
As part of your due diligence, you may want to speak to existing franchisees and ask the Parlay Cafe franchising team questions. If awarded a franchise, franchisees receive a great deal of support from Parlay Cafe throughout the franchising process. In addition to pre-opening training, franchisees receive support through brand awareness, marketing, and research. They also receive hands-on training and continued support after their units have opened.
Company Overview
About Parlay Cafe
| Industry | Food |
|---|---|
| Related Categories | Coffee, Coworking Spaces, Food: Quick Service |
| Founded | 2019 |
| Parent Company | Parlay, Inc. |
| Leadership | Don Mastrangelo, Founder/CEO |
| Corporate Address |
40764 Winchester Rd., #590 Temecula, CA 92591 |
| Social | Facebook, LinkedIn |
Business Overview
| Franchising Since | 2020 (5 years) |
|---|---|
| # of employees at HQ | 12 |
| Where seeking |
This company is offering new franchises throughout the US. This company is offering new franchises worldwide. |
| # of Units | 1 (as of 2021) |
|
|
|
Information for Franchisees
Here's what you need to know if you're interested in opening a Parlay Cafe franchise.
Financial Requirements & Ongoing Fees
Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
|
Initial Franchise Fee
|
$15,000 |
|---|---|
|
Initial Investment
|
$187,950 - $444,200 |
|
Cash Requirement
|
$50,000 - $70,000 |
|
Veteran Incentives
|
$5,000 off franchise fee |
|
Royalty Fee
|
6% |
|
Ad Royalty Fee
|
2% |
|
Term of Agreement
|
10 years |
| Is franchise term renewable? | No |
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
| Third Party Financing | Parlay Cafe has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll |
|---|
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
| On-The-Job Training | 22 hours |
|---|---|
| Classroom Training | 50 hours |
| Ongoing Support |
Purchasing Co-ops
Meetings & Conventions
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
|
| Marketing Support |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App
|
Operations
Additional details about running this franchise.
| Is absentee ownership allowed? | Yes |
|---|---|
|
Can this franchise be run from home/mobile unit?
|
No |
|
Can this franchise be run part time?
|
No |
| # of employees required to run | 7 |
|
Are exclusive territories available?
|
No |
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