Facebook Advertising: Page 7
Facebook Aims for More Transparency With Video Ad Data
The world's biggest online social network on Wednesday launched a new blog on its website called Metrics FYI, where it will share updates and corrections for its data.
Facebook to Stop Ethnicity-Based Targeting for Some Ads
The feature, intended to help advertisers reach ethnic groups with relevant ads, has come under fire from politicians and civil rights leaders.
Lessons Outdoor Ad Media Needs to Learn from Mobile's Woes
Today's new breed of out-of-home advertisers are challenging the digital advertising platform.
Facebook Accused of Letting Advertisers Discriminate by Race
The social media giant says its policies prohibit discriminatory advertisements.
Just Build Your Business and Ignore Those Online Ads Promising Instant Success
Why would you pay somebody for advice on how to grow your business before you've experimented with all the advice available for free?
Facebook Inflated Video Ad Viewing Stats for 2 Years
The error has been fixed and did not impact billing, the social network said.
4 Ways to Improve Personal Branding Using Facebook Live
Facebook Live is a powerful tool because it is easy to see and use for your target audience.
Snapchat Is Adopting Facebook's Ad Targeting Strategy
It was inevitable the popular network would eventually allow advertisers to sift among its 100 million daily users.
Here's why Facebook's Engagement Might Not Work for You
Facebook's sponsored posts may get you likes, but does it really help your business?
The Complete Guide to Facebook Advertising
Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks and conversions.
Facebook Can Climb More Than 20 Percent on Ad Growth
The social media giant has seen a recent acceleration in growth because of its increasing mobile ad load.
Why Instagram Stories could actually beat Snapchat; and why they won't
What's the deal with everyone copying everyone else?
Ad Blockers Won't Work On Facebook Anymore
Right after dealing with clickbait links on the News Feed, Facebook is now aiming at renovating ads on your feed, thus essentially rendering ad blockers useless.
Facebook Redesigns Ads to Circumvent Blockers
The move is intended to protect the company's revenue, and give users more choice over the ads they see.