Why I Swear By Rent the Runway for Holiday Parties How to dress to impress all month long.

By Entrepreneur Deals Edited by Jason Fell

Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Rent the Runway

This article was written by Katy Peer — writer, editor, and contributor to the Entrepreneur Store. The details to follow are based on her personal experiences using Rent the Runway on multiple occasions in 2018.

The holiday season isn't just about traveling, gifting, and spending time with family. For those of us in the business world, it includes a slew of holiday parties, events, dinners, and cocktail hours. It's not just your company's holiday party either. You're likely to be a plus-one, be invited to clients' parties, and attend a few for groups and organizations you belong to. Aside from the pure exhaustion of it all, there's the issue of outfits.

You'll want to look festive yet dressy yet professional yet not too professional — and you'll want something different for each event. Are you overwhelmed yet? Last year, instead of scouring the entire mall for a holiday party wardrobe, I tried Rent the Runway.

At this point, most of us have heard of it. In short, it's a clothing rental company that allows you to browse an enormous selection of designer and non designer clothes to rent for a given period of time. I tried their unlimited rental option, which worked out perfectly for a busy season like December. Here are a few things I learned from trying it out, and why I'll be signing up again this year:

1. Reserve early and often.

If you choose to forego the Unlimited option and use their basic service, I suggest reserving your outfits early. During this busy time of year, dresses and sizes tend to sell out well in advance. Plan out your options for the month even if you haven't secured all your invites yet.

2. Browse the customer reviews and photos.

Take the time to browse through customer photos and reviews. They are really helpful for determining fit since it can be hard to tell from the stock photo.

3. Try out styles you know work for you.

It can be tempting to try something totally different when you're renting. But for the holiday season, stick with styles you know fit well out-of-the-box.

Holiday party season is a great time to expand your network and sneak in personal conversations with colleagues and potential clients. If you want to dress to impress without spending a fortune, Rent the Runway won't let you down. New members can save 20 percent off their first purchase when you sign up here.

Entrepreneur Deals

Entrepreneur Deals

Our goal is to feature products and services that we think you'll find useful. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Side Hustle

This Mom's Creative Side Hustle Started As a Hobby With Less Than $100 — Then Grew Into a Business Averaging $570,000 a Month: 'It's Crazy'

After Krista LeRay shared her passion project on Instagram, she realized there was enough demand to start a business.

Business News

Baby Boomers Over 75 Are Getting Richer, Causing a 'Massive' Wealth Divide, According to a New Report

A new paper outlines the three factors driving the generational wealth divide. Here's how some baby boomers keep getting richer.

Buying / Investing in Business

Big Investors Are Betting on This 'Unlisted' Stock

You can join them as an early-stage investor as this company disrupts a $1.3T market.

Buying / Investing in Business

From a $120M Acquisition to a $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.

Business News

'A Necessary Decision': Nestlé CEO Ousted After Revelation of Romantic Relationship With Subordinate

CEO Laurent Freixe was dismissed after an internal investigation found a violation of Nestlé's code of business conduct.