Richard Branson: Strong Leaders Are Good Listeners The Virgin Group founder attributes his success to being open to all possibilities.

By Nina Zipkin

When thinking about the most important qualities of great leaders, one might think of being able to inspire others, the ability to delegate, having problem-solving skills, you name it. But when asked by an Entrepreneur reader about how to stand out as a leader, acclaimed Virgin Group founder Richard Branson offered something different.

To be a great leader, and to be successful, one must be a good listener.

Related: For Better Conversations, Replace 'How Are You?' With This One Phrase

"If you want to stand out as a leader, a good place to begin is by listening," he said. The best teams and bosses pay attention and value the other's perspective.

"Great listeners are often terrific at uncovering and putting in place strategies and plans that have a big impact," Branson continued. Being able to provide encouragement to aspiring business leaders has been invaluable because those conversations spark his ideas, too, he said.

For more advice from Branson, check out the video above.

Related: SBA Chief: The Secret to Being a Good Boss Is Being a Good Cheerleader

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Leadership

7 Steps to De-Risking Big Business Decisions Before They Backfire

When the stakes are high, these seven steps can help you avoid costly mistakes, eliminate bias and make smarter decisions that actually scale.

Leadership

The Difference Between Entrepreneurs Who Survive Crises and Those Who Don't

In a business world accelerated by AI, visibility alone is fragile. Here's how strategic silence and consistency can turn reputation into your most powerful asset.

Business News

United Airlines Says It Is Adding Extra Flights in Case Spirit 'Suddenly Goes Out of Business'

Rival airlines, including United and Frontier, are adding new routes as Spirit cuts 12 cities from its schedule.

Employee Experience & Recruiting

Here's the Real Reason Your Employees Are Checked Out — And the Missing Link That Could Fix It

Most disengaged employees aren't exhausted — they're disconnected, and storytelling may be the key to rebuilding that connection.

Business News

You Can Get Paid $18,000 More a Year By Adding AI Skills to Your Resume, According to a New Study

Employers are emphasizing AI skills — and are willing to pay a lot more if you have them.