- 2025 Franchise 500 Rank
-
#322 Not ranked last year
- Initial investment
-
$118K - $430K
- Units as of 2025
-
281 89.9% over 3 years
Amada Senior Care is a personal care business specializing in non-medical, in-home senior care. The company looks to enrich seniors' lives through nurturing, compassionate care as they guide families through senior housing options. Founded in 2007, Amada has become one of the more well-known names in the senior care industry, with over 100 locations in the U.S.
An ideal franchisee candidate doesn't need a background in senior care, but they do need to be a passionate and caring individual who has the drive to run a good business. Amada Senior Care believes that they can teach you all you'll need to know to operate your franchise, but they cannot teach compassion or motivation.
Why Should You Start an Amada Senior Care?
Amada Senior Care values six qualities that, if you believe in them as well, will make the company incredibly appealing to you. Called the “Caregiver 6Cs,” they value compassion, confident humility, competency, a communicative nature, congeniality, and commitment. It is a franchise that blends human service and a desire to operate a business.
Franchisees may receive an intensive training course at Amada Senior Care University. Onsite training allows franchisees to get acquainted with sales and recruitment, hiring caregivers, and performing analysis. Amada Senior Care also has franchising coaches you can call for advice at any time. If need be, they'll travel out to your location to help you.
To build customer loyalty, Amada Senior Care uses a proprietary software system called Transparent. This innovative software allows families to log on and see what Amada Senior Care caregivers provided for their loved ones that day. This system also synchronizes billing with caregivers' visits.
What Might Make Amada Senior Care a Good Choice?
Several times in recent years, Amada Senior Care has been ranked in Entrepreneur's Franchise 500 based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.
To become a franchisee Amada Senior Care, you will need to be prepared to invest financially. Franchises will need to pay a franchise fee, along with an investment range dependent upon site location, equipment, training, etc. When you franchise an Amada Senior Care, the company will award you a protected territory with a population of at least 350,000. With a growing senior demographic, that's a huge potential client base. In addition to non-medical in-home care, Amada Senior Care also offers assisted living placement, opening up another channel for your business.
How to Start an Amada Senior Care
After a general inquiry with Amada Senior Care, a franchise representative will reach out to you to conduct a more in-depth interview. The evaluation period allows franchise executives to make an educated decision about you and further research the brand and the franchise opportunity.
As you progress through the franchising process, you may be asked to attend a discovery day at headquarters in San Clemente, California. Here you may have the opportunity to speak with current franchisees. If both parties agree, Amada Senior Care will draft a contract, and the first steps to opening your franchise will begin.
Company Overview
About Amada Senior Care
| Industry | Personal-Care Businesses |
|---|---|
| Related Categories | Senior Care |
| Founded | 2007 |
| Parent Company | Amada Franchise Inc. |
| Leadership | Marcos Moura, Co-owner & Chief Development Officer |
| Corporate Address |
180 Avenida La Pata, #200 San Clemente, CA 92673 |
| Social | Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest |
Business Overview
| Franchising Since | 2012 (13 years) |
|---|---|
| # of employees at HQ | 61 |
| Where seeking |
This company is offering new franchises throughout the US. This company is offering new franchises worldwide. |
| # of Units | 281 (as of 2025) |
|
|
|
Information for Franchisees
Here's what you need to know if you're interested in opening a Amada Senior Care franchise.
Financial Requirements & Ongoing Fees
Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
|
Initial Franchise Fee
|
$57,000 |
|---|---|
|
Initial Investment
|
$118,190 - $430,050 |
|
Net Worth Requirement
|
$250,000 |
|
Cash Requirement
|
$150,000 |
|
Veteran Incentives
|
10% off franchise fee |
|
Royalty Fee
|
5% |
|
Ad Royalty Fee
|
1% |
|
Term of Agreement
|
10 years |
| Is franchise term renewable? | Yes |
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
| Third Party Financing | Amada Senior Care has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll |
|---|
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
| On-The-Job Training | 33 hours |
|---|---|
| Classroom Training | 74.75 hours |
| Ongoing Support |
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
|
| Marketing Support |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App
|
Operations
Additional details about running this franchise.
| Is absentee ownership allowed? | Yes |
|---|---|
|
Can this franchise be run from home/mobile unit?
|
No |
|
Can this franchise be run part time?
|
No |
|
Are exclusive territories available?
|
Yes |
Franchise 500 Ranking History
Compare where Amada Senior Care landed on this year's Franchise 500 Ranking versus previous years.
Additional Rankings
Curious to know where Amada Senior Care ranked on other franchise lists? Find out below.
Sign Up for Our Franchise Newsletter
Stay up to date on the latest news and trends affecting the franchise industry.
Related Franchises
Are you eager to see what else is out there? Browse franchises that are similar to Amada Senior Care.
Related Franchise Content
Catch up on the latest franchise news, trends, and more.
These Are the Top 10 Burger Franchises in 2025 — And They Can Make More Than $1 Million a Year
The top 10 burger franchises on the Franchise 500 aren't just fan favorites — they're smart investments with brand strength, franchisee support and growth to back them up.
This Husband and Wife Started a Business in One of the Fastest-Growing Areas of the Country. Now They Have 9 Locations — Some Doing Over $1 Million a Year.
Chad and Tiffany Mussmon grew from a single The Little Gym in 1997 to seven locations plus two Snapology territories — and now run a co-branded hub built for busy families.
See Which Former Super Bowl MVP Just 'Stole' Danny DeVito's Jersey Mike's Job
DeVito helped humanize the brand, but a new NFL deal has Jersey Mike's turning to a fresh source of star power.
Want to Start a Business? This Franchise Will Give You Up to $100,000 to Do It.
Firehouse Subs is cutting startup costs for certain franchisees with a new round of incentives worth up to $100,000 per restaurant.
This Entrepreneur Turned a Weekend Side Hustle Into a Business That Doubled Margins — And Is on Track for $7 Million
Sal Longo turned a daycare side gig into a real business. After a back-to-basics reset, Busy Bee Jumpers earned $5.5 million last year from a single location.
She Started a Business to Allow Seniors to Stay at Home — Then Grew Revenue By Nearly 40% and Expanded Into 3 Territories
Beth Copeland turned a deeply personal experience into a thriving senior care business, using technological innovation and personal relationships to expand across Delaware and Maryland.