Fast-Food Chain to Pay for the Wedding of Mr. Burger and Ms. King It only seems right that Burger King foot the bill for the wedding of Joel Burger and Ashley King after their engagement announcement went viral.

By Kate Taylor

Opinions expressed by Entrepreneur contributors are their own.

Joel Burger and Ashley King

After years of enduring jokes about their names, Joel Burger and Ashley King are getting some love from the famous fast-food chain itself.

The Illinois couple started hearing fast-food jokes back when they were in fifth grade together. When they got engaged, they decided to get in on the joke themselves, posing next to a Burger King logo and announcing the "Burger-King" wedding, reports The State Journal-Register.

The engagement announcement went viral. Soon, even Burger King had heard about the couple that shared a name with the chain. On Monday, the burger chain skyped Burger and King to let the couple know the company wanted to pay for their wedding.

Related: 5 Tips on Pitching Your Food Concept to Investors

In addition to paying for the couple's July nuptials, Burger King is providing personalized gift bags, Mason Jars and Burger King crowns. Also, as the couple's Burger-King name was bizarrely first assigned to the duo at a fifth-grade assembly featuring a motivational speaker who utilized yo-yos, the chain will provide personalized yo-yos to the wedding guests.

Funnily enough, this is far from the first time a fast-food chain has become a partner in customers' weddings. This Valentine's Day, McDonald's got a great free advertising opportunity when a customer proposed to his girlfriend, inspired by the chain's 'Pay with Lovin'' campaign. Meanwhile, at Fazoli's, any couple that gets engaged while at the restaurant on Feb. 14 wins a year's worth of free spaghetti.

Restaurant chains, often plagued with bad press and PR nightmares, welcome the chance to partner with a happy couple. When an opportunity as perfect as the Burger-King wedding comes around, how could Burger King resist getting involved?

Related: An April Fool's Day Prank Led This Burger Chain to Start Selling Milkshakes Made With Crickets

Kate Taylor

Reporter

Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

Mark Zuckerberg 'Insisted' Executives Join Him For a MMA Training Session, According to Meta's Ex-President of Global Affairs

Nick Clegg, Meta's former president of global affairs, says in a new book that he once had to get on the mat with a coworker.

Business News

You Can Get Paid $18,000 More a Year By Adding AI Skills to Your Resume, According to a New Study

Employers are emphasizing AI skills — and are willing to pay a lot more if you have them.

Business News

United Airlines Says It Is Adding Extra Flights in Case Spirit 'Suddenly Goes Out of Business'

Rival airlines, including United and Frontier, are adding new routes as Spirit cuts 12 cities from its schedule.

Buying / Investing in Business

From a $120M Acquisition to a $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.