Lab-Grown Jewellery Brand Aukera Jewellery Secures INR 26.7 Cr Funding Led by Fireside Ventures The Bengaluru-based startup aims to deploy the raised funds for its expansion and general corporate purposes.

By Entrepreneur Staff

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Freepik

Lab-grown jewellery brand Aukera Jewellery has announced the raising of INR 26.7 crore (around USD 3.2 million) in a Series A funding round, marking its first institutional investment since its founding a year ago.

The investment round was led by Fireside Ventures, which contributed INR 23.75 crore. Sparrow Capital and Eternal Emerging Enterprises also participated, investing INR 1.39 crore and INR 1.57 crore, respectively.

Aukera's board has passed the issuance of 10 equity shares and 8,155 Series A Compulsorily Convertible Preference Shares (CCPS) at an issue price of Rs 32,713 each, according to the Entrackr media reports.

The newly acquired funds will be used for the company's expansion and general corporate purposes.

Following this investment, Fireside Ventures now holds a 19.20% stake in Aukera, while Sparrow Capital and Eternal Emerging Enterprises hold 7.59% and 5.89%, respectively.

In addition to the financial boost, Aukera has expanded its Employee Stock Option Plan (ESOP) by adding 1,180 options to the existing 1,896 options, valued at INR 6.20 crore. This move underscores the company's commitment to its team and its belief in collective success.

Founded in 2023, Aukera is a women-centric jewellery brand specialising in lab-grown diamond jewellery in white, rose, yellow gold, and platinum. The brand operates through its website and two physical stores in Bengaluru, reflecting its growing presence in the market.

Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

You Can Get Paid $18,000 More a Year By Adding AI Skills to Your Resume, According to a New Study

Employers are emphasizing AI skills — and are willing to pay a lot more if you have them.

News and Trends

How Lab-Grown Diamonds are Reshaping Jewellery Market

As sustainability takes the centre stage shaping the luxury market, lab grown diamonds (LGDs) are leading the way and not merely following the latest trends, says Ishendra Agarwal, Founder, Giva

Leadership

The Difference Between Entrepreneurs Who Survive Crises and Those Who Don't

In a business world accelerated by AI, visibility alone is fragile. Here's how strategic silence and consistency can turn reputation into your most powerful asset.

Business News

United Airlines Says It Is Adding Extra Flights in Case Spirit 'Suddenly Goes Out of Business'

Rival airlines, including United and Frontier, are adding new routes as Spirit cuts 12 cities from its schedule.

Employee Experience & Recruiting

Here's the Real Reason Your Employees Are Checked Out — And the Missing Link That Could Fix It

Most disengaged employees aren't exhausted — they're disconnected, and storytelling may be the key to rebuilding that connection.