Hollywood Actor Chris Evans And His Dog Partner With Jinx Jinx, the pet dog food company has announced a partnership with Hollywood actor and entrepreneur Chris Evans, and his dog Dodger.

By Kabir Singh Bhandari

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Jinx Instagram
Chris Evans with his dog

Jinx, the pet dog food company has announced a partnership with Hollywood actor and entrepreneur Chris Evans, and his dog Dodger. As part of the collaboration, Evans shall also be giving creative direction at Jinx.

The actor shall also be involved in brand strategy and marketing campaigns, being part of a new commercial that shall be shot later in the year.

Jinx's pet food products comprise premium, natural kibble, dental chews, jerky treats limited-ingredient and freeze-dried meal toppers. The company has also suggested that they might be coming out with more products in the future, mentioning that it could become a one stop shop for everything to do with dog wellness. As of now, the company's products are available in over 2,000 Walmart locations and online on Walmart.com.

Jinx prides itself on using clean ingredients and uses premium proteins like organic chicken and real salmon. The products do not have corn, soy, gluten or artificial ingredients. All this matters as dogs have evolved and need a diverse diet based on their activity levels. While coming up with the best nutritional options for dogs, the company met with regulatory specialists, industry-leading formulators, nutritionists and manufacturing partners to design the foods most suitable for dogs. They create their recipes balancing lean, premium meats and plant-based superfoods.

Jinx donates one per cent of each purchase partner rescue organizations like Animal interest, Bideawee Shelter and Animal Haven, for giving superfood-packed meals to puppies who need it. They have a partnership with Beam, via which customers can decide where their donation will go while buying the item.

Kabir Singh Bhandari

Former Senior Assistant Editor

News and Trends

BizDateUp Launches INR 1,000 Cr Pulse Fund I

The fund targets AI, SaaS, fintech, healthtech, deeptech, defense, aerospace, gaming, EVs, renewable energy, and regtech, with strong emphasis on tier II and tier III cities.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

News and Trends

Truemeds Secures USD 85 Mn Series C Funding to Expand Affordable Healthcare Access

The Series C round's first close was led by Accel, followed by a second close led by Peak XV Partners, with significant participation from WestBridge Capital and Info Edge Ventures.

Business News

AI Could Cause 99% of All Workers to Be Unemployed in the Next Five Years, Says Computer Science Professor

Professor Roman Yampolskiy predicted that artificial general intelligence would be developed and used by 2030, leading to mass automation.

Growth Strategies

GST Rate Cuts To Bolster FMCG Sector; Daily Goods To Get Cheaper

FMCG companies such as Marico, Emami, GCPL, Zydus Wellness, are prioritizing to pass on the GST benefits to consumers at the earliest