Apple Launches 'Today at Session' On Data Privacy Day According to the blog post, the new feature will activate on January 28

By Teena Jose

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Pexels

To celebrate the Data Privacy Day, Apple Inc. has launched a new set of educational resources designed to help users take control of their data.

The iPhone manufacturer in a blog said, "As threats to the privacy and security of personal information are on the rise, a new Today at Apple session will educate users on how they can safeguard their data. Apple has also partnered with Apple TV+ Ted Lasso star Nick Mohammed in 'A Day in the Life of an Average Person's Data' to drive more awareness.

According to the blog post, the new feature will activate on January 28. Apple also demonstrated how the session will work along with how private data remains safe through a short film. A new 'Today at Apple' session, "Taking Charge of Your Privacy on iPhone," will explore features including Mail Privacy Protection, Safety Check, Location Services, and passkeys. In this session, attendees will learn how they can customize each feature based on their individual privacy preferences.This new 30-minute session will be available at all Apple Store locations around the world, and customers can now also sign up for Group Bookings and schedule a session for their group, organization, or class.

Speaking about the new initiative, Tim Cook tweeted that, "We believe privacy is a fundamental human right. We work tirelessly to build privacy into every product and feature from the ground up. This Data Privacy Day, we're also launching a new Today at Apple session to help users learn how to protect their data."

Privacy is built into all of Apple's products and services from the ground up, from the moment users open their devices to every time they use an app. Apple products and features include innovative privacy technologies designed to minimize how much user data anyone can access, read the blog.

"At Apple, we're focused on designing devices, features, and services that keep users in control of their personal data. Over the years we've integrated powerful privacy controls into our operating systems. This film and our new Today at Apple sessions will show users how they can take advantage of some of the features we offer, and understand how privacy is at the center of everything we do," said Erik Neuenschwander, Apple's director of User Privacy, in the blog.

Teena Jose

News Desk Reporter with Entrepreneur India

Teena is a post graduate in financial journalism. She has an avid interest in content creation, digital media and fashion.
Leadership

The Difference Between Entrepreneurs Who Survive Crises and Those Who Don't

In a business world accelerated by AI, visibility alone is fragile. Here's how strategic silence and consistency can turn reputation into your most powerful asset.

Business News

Gold Prices Are Higher Than Ever. Here's How Much a Costco Gold Bar Purchased in 2024 Is Worth Today.

A one-ounce Costco bar is worth $870 more now than it was a year ago.

Business News

United Airlines Says It Is Adding Extra Flights in Case Spirit 'Suddenly Goes Out of Business'

Rival airlines, including United and Frontier, are adding new routes as Spirit cuts 12 cities from its schedule.

Business News

AI Could Cause 99% of All Workers to Be Unemployed in the Next Five Years, Says Computer Science Professor

Professor Roman Yampolskiy predicted that artificial general intelligence would be developed and used by 2030, leading to mass automation.

Business News

Mark Zuckerberg 'Insisted' Executives Join Him For a MMA Training Session, According to Meta's Ex-President of Global Affairs

Nick Clegg, Meta's former president of global affairs, says in a new book that he once had to get on the mat with a coworker.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.