Ask The Expert: Dr. Kamel Mellahi, Senior Manager, Centre for Responsible Business, Dubai Chamber Of Commerce And Industry With corporate social responsibility becoming an increasingly important topic for companies around the world, Dr. Mellahi explained how enterprises in Dubai can incorporate such practices into their day-to-day businesses.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

As part of its Business Connect initiative, the Dubai Chamber of Commerce and Industry, in partnership with Entrepreneur Middle East, has been staging Ask The Expert, a social media series that sees industry experts from Dubai's business sector answer questions from the public on a variety of subjects.

In this edition of Ask The Expert, we have Dr. Kamel Mellahi, Senior Manager at Dubai Chamber's Centre for Responsible Business, highlighting how corporate social responsibility is becoming an increasingly important topic for companies around the world, while sharing how enterprises in Dubai can incorporate such practices into their day-to-day businesses.

"Now, more than ever, the business community is expected to step up its CSR and sustainability agenda," Dr. Mellahi explained. "And this is going to go to be even more important as the global and local drive for green sustainable economy, a circular economy, is going to accelerate. And for this reason, Dubai Chamber has been putting a lot of emphasis on helping the business community develop its capability on sustainability and CSR, and be a leading example around the world."

Check out the video for everything Dr. Mellahi had to say about the topic--and watch this space for the announcement for the next instalment of Ask The Expert!

Related: Ask The Expert: Omar Khan, Director - International Offices, Dubai Chamber Of Commerce And Industry

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Marketing

4 Unconventional Marketing Campaigns That Demanded Media Attention — and What Your Brand Can Learn From Them

Unconventional marketing campaigns can generate significant media buzz and public interest, often surpassing the impact of traditional strategies. By leveraging creativity and unique approaches, brands can captivate audiences and keep conversations going long after the campaigns have ended.

Growth Strategies

Here's Why Your Company Should Strive To Be The 'Best Place To Work'

The better you understand the elements that make a company a great place to work, the better you can make your company a great place to work.

Business News

A Day in the Life

Tag along with these 3 franchisees for a day, and see what it's really like to own a franchise.

Growing a Business

What Does 'Free Shipping' Really Mean for Retailers?

Know where you can take shortcuts, and you'll thrill customers with a great delivery deal.

Resumes & Interviewing

Employers Need To Freshen Up Their Playbook In The Fight To Attract and Retain Talent

As employees get more picky about where they work, education is a crucial weapon in keeping them happy