We Got Funded: Video Streaming App 360VUZ Raises US$5.8 Million In Series A Funding Round Live streaming and video mobile app 360VUZ has successfully raised US$5.8 million in a Series A round led by Shorooq Partners, along with KBW Ventures, Media Visions, Vision Ventures, Hala Ventures, 500 Startups and other global investors.

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

360VUZ
Khaled Zaatarah, founder, 360VUZ

UAE-based live streaming and video mobile app 360VUZ has successfully raised US$5.8 million in a Series A round led by Shorooq Partners, along with KBW Ventures, Media Visions, Vision Ventures, Hala Ventures, 500 Startups, and other global investment firms. Strategic investors also joined including Magnus Olsson, co-founder of Careem, Samih Toukan, founder of Maktoob and Jabbar Internet Group, and Jonathan Labin, Facebook's former MD of Middle East, North Africa and Pakistan.

Launched in 2017 by founder and CEO Khaled Zaatarah, 360VUZ is an immersive video app that allows users to be virtually present in live events, concerts, sports, conferences and experiences using its 360-degree live streams. With offices in Dubai, Los Angeles and Riyadh, the startup has worked with a number of prominent clients including Dubai Government Media Office, Choueiri Group, Samsung, OMD, du, Bentley, Zain, Dubai Film and TV Commission and more. According to a statement, the app has connected users in more than 15 countries, with a user engagement increase of "more than 571% in 2019 in comparison to the previous year."

Source: 360VUZ

And with the new capital infusion, the startup is gearing up for growth. Zaatarah reiterates the company's mission of connecting people around the world and their ambition for more. "Our team is determined to keep on innovating and keeping users at the core by focusing hugely on personalization and continuing our global roll out to more cities in Asia, Europe and USA. We see the demand on our immersive and VR content increasing and we are excited to keep on innovating in the VR, AR and live virtual video space."

Commenting on the round, Shane Shin, Founding Partner at Shorooq Partners commends the startup's global trajectory: "Even during these difficult times of COVID-19, 360VUZ has continued to prove its value as an entertainment provider with massive growth in user engagement." This also marks as the first Middle East tech investment of HRH Prince Khaled bin Alwaleed bin Talal Al Saud, founder and CEO of KBW Ventures. Previous investors include Al Touq Group, DTEC Ventures, Plug and Play Ventures, Al Rashid family angel investors, Tareq Jalabi and Mohanad Alwadiya.

The round brings the startup's total amount raised to $7 million to date. And with the new investment, the startup plans to enable further development of the immersive video app tech, offer more personalized experiences with additional proprietary tech, while also scaling the business and expanding its global reach.

Related: "We Got Funded!" Last Mile Delivery Tech Startup Fodel Secures Investment From Dubai Cultiv8

Pamella de Leon

Former Startup Section Editor, Entrepreneur Middle East

Pamella de Leon is a former Startup Section Editor at Entrepreneur Middle East.

Now based in the US, Pamella de Leon remains supportive of entrepreneurs from the MENA region and beyond.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

Low Cost Business Ideas

Looking on how to start a small business but don't have much money? Our low cost startup ideas will help you plan a business to fit your budget.

Thought Leaders

25 Common Characteristics of Successful Entrepreneurs

Do you have what it takes to get through hard times? Here are the traits that help home-based business owners thrive.

Business News

McKinsey Is Using AI to Create PowerPoints and Take Over Junior Employee Tasks: 'Technology Could Do That'

Over 75% of McKinsey employees now use the internal AI tool Lilli, which safely handles confidential information.

Starting a Business

From Strength To Strength: Privilee Founder Lars Johannesen On How He Built "The UAE's Ultimate Fitness And Leisure App"

Founded by Lars Johanessen, who came to the UAE from his native Denmark in 2009, Privilee is a fitness and leisure app-based membership service offering a five-star lifestyle to everyone at affordable prices.