Former Google CEO: Here's How to Build a $300 Billion Company To be successful in the technology-driven internet age, a company has to attract 'smart creative' employees and then create an environment where they can thrive.

By Jillian D'Onfro

This story originally appeared on Business Insider

To be successful in the technology-driven internet age, a company has to attract "smart creative" employees and then create an environment where they can thrive.

At least that's the argument that Google's Eric Schmidt and Jonathan Rosenberg make in "How Google Works."

In the new book, executive chairman and former CEO Schmidt and former SVP of product Rosenberg outline what they learned while building Google into a company now worth hundreds of billions of dollars.

The duo created a fun, illustrated presentation to highlight the main principles of the book.

Google gave us permission to republish those slides here.

Jillian writes for Business Insider's Technology vertical. She graduated from Syracuse University's S.I. Newhouse School of Public Communications with a degree in magazine journalism and information management and technology.

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