The Lemonade Stand The Lemonade Stand: A Guide to Encouraging the Entrepreneur in Your Child
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Reading, writing, arithmetic . . . and entrepreneurship? Provingthat youth isn't always wasted on the young, author EmmanuelModu examines the factors that prompt children to start their ownbusinesses in The Lemonade Stand: A Guide to Encouraging theEntrepreneur in Your Child (Gateway Publishers, $19.95 paper).
"While there are no reliable figures on the number ofpreteen and teenage entrepreneurs in the United States, allevidence indicates that an increasing number of young people areshowing great interest in starting and running their ownbusinesses," Modu writes.
He isn't kidding. In The Lemonade Stand, Modu tells of onetycoon-in-the-making who, by the age of 14, had launched threedifferent businesses. We also read about young entrepreneurs whohave started everything from a poultry farm to a baseball carddealership. So much for lemonade stands!
What makes this book such a must-read for entrepreneurialparents, however, is the valuable advice that's given.You'll learn the tangibles (helping children formulate businessplans) as well as the intangibles (helping boost theirself-esteem). You'll even be able to evaluate your chances ofrearing entrepreneurial children.
"Parents who raise their children without opening theirminds to the possibility of running their own businesses ororganizations are sentencing their kids to a life of what I call'corporate bondage,' " Modu concludes. "Asguardians and role models for your children, you owe it to them toexpose them to alternative ways of leading satisfyinglives."
Contact Source
Gateway Publishers, P.O. Box 1749, Newark, NJ 07101,(800) 438-8336.
